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We develop. We give. We thrive. We inspire. We unite.

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Let’s Make an Impact

As a Star Tribune Top Workplace, we value partnership with our team members at The Goodman Group and in our managed communities, and maintain a like-minded goal to deliver the best possible experience for residents and customers. Our mission is to enrich the quality of life by inspiring greater well-being in every individual. By working together, we offer unparalleled service and continue to encourage positive experiences and growth opportunities both personally and professionally.

Our Mission

To enrich the quality of life by inspiring greater well-being in every individual.


Team members often tell us their greatest job satisfaction comes from the opportunity to serve and support residents and clients. While we are accustomed to hearing this, we do not take it for granted.

Each community is founded on a commitment to excellence, a culture of caring and the highest standard of service.


Helping team members grow personally and professionally is key to providing the best service to residents and clients. We are proud of our 50-year history and to be one of the most respected names in senior living, health care and residential living, managing communities with more than 4,000 team members nationwide. With a seasoned team of professionals, we offer a special flair and style that celebrates every stage of life.


Platinum Service® is the centerpiece of our promise to each of our resident, family, student, client and all those we serve to deliver the highest quality of service on a legendary scale. Each team member receives 12 or more hours of individualized Platinum Service training, equipping them with the knowledge, skills and abilities to provide exceptional customer service. View the 20 Platinum Service Standards.

Our Platinum Service Pledge:

"Providing unparalleled service is the focus of our team efforts and my main personal role. I am committed to following and supporting our service philosophy."


Team members state that serving a greater purpose is the most rewarding aspect of their career. This shows in the annual team member engagement surveys where the companies typically outrank competitors not only as a great place to work, but also as a place they would recommend for a family member.